Celina, Texas — Nov. 8, 2026. A request to allow a Kia dealership on about 10 acres at the northwest and southwest corners of Dallas Parkway and Cobb Street goes before Celina City Council on Tuesday, Nov. 10, after the city's Planning and Zoning Commission unanimously recommended approval in October.
The city staff report in the council's Nov. 10 agenda packet states that the commission "unanimously recommended approval (5-0)" at its October meeting and that no one spoke during the public hearing. Staff recommends that council approve the request as presented. The request is still a proposal; it is not approved until council adopts the zoning ordinance.
The land is zoned Planned Development (PD) No. 80, a mixed-use district created in 2017 and amended in 2021 and 2023. Car dealerships are not allowed under that zoning, so the applicant is asking council to amend the roughly 10-acre portion with modified development standards.
The site is in the Suburban subzone of the Dallas North Tollway Overlay District. According to the staff report, new car sales are allowed by right in Celina only in industrial zoning districts. On commercial, retail, office or tollway overlay land, a dealership needs a planned development or a specific use permit (SUP). The overlay allows dealerships in the Suburban subzone with an SUP or an amended PD. City leaders gave direction in early summer 2025 that dealerships should not locate in the overlay's High-Rise subzone. The city's Future Land Use Plan shows the area as a Community Mixed-Use Center.
One commissioner asked how much tax revenue the dealership would generate. The applicant answered after the meeting with an estimate that is now in the council packet. It projects $74,000 to $94,000 a year for the city in property and sales taxes, assuming 800 vehicles sold a year and a mature year of operation. The document labels those figures "estimate only." The staff report notes that passenger-vehicle sales do not generate local sales tax. The city does collect sales tax on service parts, and dealerships pay property and inventory taxes.
If council approves it, the dealership would add another committed commercial user to the Dallas Parkway corridor in Celina's Suburban subzone. If council denies or changes the request, the property stays under its current PD-80 standards. Owners of nearby tracts may want to wait for the final ordinance and any concept-plan conditions before relying on the decision.
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